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Posted by dataSpring Editors / Jan 30, 2020

4 Types of Biases in Online Surveys (and How to Address Them)

4 Types of Biases in Online Surveys (and How to Address Them)

Preparing and conducting an online survey can be a tricky process, as you may need to keep guidelines in mind as you try to keep your questions short and understandable. Moreover, you need to keep your surveys as objective and neutral as possible, so that you will be able to preserve the integrity of the responses and come up with beneficial insights. To do this, you must be able to identify possible biases in your survey and distribution process.

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Posted by dataSpring Editors / Nov 25, 2019

3 Market Research Trends That May Dominate the 2020s

In 2020, the future is clear.

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Posted by dataSpring Editors / Oct 17, 2019

3 Ways An Online Panel Provider Can Improve Your Research in Asia

Having an online panel provider in Asia as a partner can improve and ease your market research study in the region.

3 Ways An Online Panel Provider Can Improve Your Research in Asia

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Posted by dataSpring Editors / Sep 09, 2019

How To Improve Your Online Surveys with Panel Providers

how-to-improve-your-online-surveys-with-panel-providers

Panel providers are very useful sources of targeted respondents for your online survey. They have a ready source of panelists, which are regularly maintained and managed so you don’t have to worry about fraudulent respondents.

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Posted by dataSpring Editors / Aug 15, 2019

[Infographic] The 8-Step Guide to Product Testing Studies

[Infographic] The 8-Step Guide to Product Testing Studies

Match your research plan and objectives to the traditional product development process to help increase product testing success.

By now most marketers are familiar with the '80% of new products fail' statistic. Of course, this is a broad generalization, but the fact is, due to a number of factors, most new products fail. Market research can help improve these success rates, but it is crucial that research is conducted at the right time, and that the methods employed fit the objectives.

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