Posted by dataSpring Editors / Jan 16, 2018

Key Market Research Trends in China

Key Market Research Trends in China

Keeping up on key market research trends in China is critical for marketers, researchers, and consultants interested in tapping into the economic power of the country’s growing middle class and rising incomes. Recent projections by IBIS World place the value of the Chinese market research industry at $45.8 billion and 2017 is projected to show a 10.3% increase in revenue.

Read More >

Posted by dataSpring Editors / Aug 29, 2017

What Causes Research Panel Attrition in China?

What Causes Research Panel Attrition in China?

A quality research study starts with a reliable sample. Learn what causes research panel attrition in China and other Asian countries and how this affects market research quality.

Read More >

Posted by Marjorie Yoro / Nov 22, 2016

The Future of Tech in China's Online Market Research Industry

The Future of Tech in China's Online Market Research Industry

Mr. Xiaoyi Chai, dataSpring's General Manager in China, presented at the 7th China Marketing and Market Research Summit in Beijing last October 27, 2016. Data quality is the number one concern of the online market research industry in China. His presentation describes the status quo of the industry and how technology will play a major part in shaping its future. Here are the highlights:

Read More >

Contact us anytime 24/7. One of our Springers will be in touch with you within 24-48 hours to follow up on your request.

CONTACT US