Just the right balance between high-technology and research products.
dataSpring has a proud family history that starts in 1999 with the founding of Voyage Group (VG).
VG quickly grew to become a leading internet company in Japan. In 2009,
it funded a subsidiary research company named Research Panel Asia (RPA). RPA,
known for high-quality proprietary Asian panels and great service, was recently acquired by Marketing Applications Inc.
(MApps), a leading Tokyo-based research technology company.
dataSpring, we’re a tech-based marketing research firm born from this DNA.
Our Mission is to connect brands with targeted consumers through our leading technology, thereby cultivating real relationships between products and people.
We believe in the exponential power of the group. When every Springer is totally engaged, we are able to play off each other's diversity and achieve more together than we ever could alone.
We reach for the stars while always keeping our clients point-of-view firmly in mind. Springers think beyond where our obligations lie, and focus on what our clients ultimately want to achieve. In this data-rich world, it’s not just having the data. It’s being sharp enough, smart enough and optimized enough to offer insights.
We know that thinking, planning, and deliberating is only half the game. The other half is executing the plan. Springers value action every bit as much as ideas. For us, it is not about coming up with the perfect plan; it’s about developing do-able solutions and executing them together.
We believe that thoughtful analysis leads to smarter solutions. Each Springer strives to dig into the issues to get to the essence. Only then, are we able to bring our unique contribution on the table and to get one step closer to our goal.
We burn to go as far as our potential takes us. No matter the situation-- tough or easy-- we push unwaveringly to turn our ideas into reality. There is no logic to it. Our passion is the wellspring that keeps us going.
We get things done and keep moving forward. Our industry in particular moves at a breakneck pace so each and every Springer is committed to efficiency without sacrificing quality.
We strive to be true to others and to ourselves. In this way, we enable trust and respect to take root among our members as well as our partners, clients, and end users. Springers are at their best when we form genuine relationships inside and outside of the company.
We search for the solution until we find it. Some challenges can lead to failure, but that's not a word Springers worry about. Because knowing what doesn't work, only brings us closer to what does. Whether we invite the challenge or not-- that’s what makes or breaks us.
Joined VG in 2008 as a web designer. A founding member of RPA, Masahiro has been key in leading the firm’s aggressive global growth. His main areas of focus are development of panels, product innovation, and implementation of dataSpring’ sales/marketing strategy. Masahiro spent 3 months helping to set-up our Manila Operations Hub and has been in Shanghai since 2012. A graduate of Chiba University.
SVP, Global Business Development
Joined RPA in 2009 after starting her career at VG. Rie helped establish the US Office and was quickly promoted from Senior Account Manager to VP of US Sales. In 2014, she was assigned as SVP of Global Business Development. Her primary role is to help dataSpring manage our Sales Team successfully. A graduate of Keio University.
SVP, Software Development
Joined RPA in 2010 as an engineer. He began his career at Livedoor- a web platform provider. In 2011 he led our Development Team in China. Currently, Yoko is the chief architect of, and is a key player responsible for, systems that allow dataSpring to achieve its business goals. He was the lead developer in 2013 of our next generation panel monetization service; surveyon.
Regional VP, North America
Joined RPA in 2013. Jeff has over 10 years of sales and MR experience; most recently serving as a Director at Federated Sample. Prior to that, he worked with Symphony, SSI, and insight express. At dataSpring, Jeff brings a keen desire to build lasting client relationships. He studied in Japan and speaks conversational Japanese.
VP, Global HR & Corporate Affairs
Has 25 years of worldwide success building successful companies and designing people-centered HR systems. John worked in Japan for 5 years and speaks conversational Japanese. He has managed HR projects for some of Japan’s largest companies such as Toyota and Uniqlo. John's driving purpose is to build a people-centered work culture that is aligned with dataSpring's external brand.
VP, Panel Development
Joined RPA in 2010. Saehee has 10+ years of experience in both Japan and Korea IT industries, planning and managing online promotion campaigns. Some notable projects include Samsung Card (Korea), Nissan (Japan), and Chrysler (Japan). Saehee is also responsible for managing dataSpring's panel recruitement and panelist engagement.
dataSpring offers 1-stop research solutions to ensure that market researchers around the world succeed. We provide Global Sample coverage in over 35 countries, Full Service, and a proprietary Process Automation Tool. With our 24/7 operations hub in Manila, we’re uniquely able to manage projects around the clock and support our clients with each step of the research process.
We have extensive panel coverage in 35 countries to support your international research needs. Our surveyon Partners platform allows us to reach respondents seamlessly without delay or problems.
dataSpring provides one-stop full service from programming to tabulation with its proprietary tools.
We have our own full capability survey programming/tabulation tool- developed over the last 10 years and #1 of its kind in Japan.