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4 MORE Reasons Why Social Media in the...

For the 3rd year in a row, the Philippines holds on to its title of social media...

All About dataSpring's Hong Kong Panel...

  Introduction In June 2014, dataSpring built Hong Kong panel and started to off...

5 Marketing Success Stories from Japan...

Even when the data says new products fail 80% of the time, these companies, inte...

Computer Brand Acer on the Global Stag...

Companies from different countries are now competing for one of the largest cons...

dataSpring's Singapore Panels | EYE ON...

Introduction dataSpring established our Singapore panel and started service on J...

[Case Study] Shampoo Buyer Personas: T...

With the popularity of dataSpring's recent general case study of Shampoo Buyer b...

Smartphone Trends in China | EYE ON AS...

With the popularity of our article on the smartphone market in South Korea, many...

[Video] Table for One? South Korea's "...

South Korea is experiencing an increase in consumers and patrons doing things al...

A Marketer's Glimpse: Japan's "4 Seaso...

The Japanese market is growing and evolving each year. This article examines how...

A Marketer’s Glimpse: China’s Cosmetic...

Our article "A Marketer’s Glimpse Into China" was the top Eye on Asia article fo...

[Infographic] Asia Poll: Winter Travel...

We surveyed approximately 23,000 of our panelists from 8 Asian countries to bett...

[Infographic] Consumers in Asia: 8 Tre...

  Consumer preferences in Asia are changing more rapidly than those in other are...

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