Posted by dataSpring Editors / Apr 04, 2018

7 Common Questionnaire Mistakes

7 Common Questionnaire Mistakes

Most experienced researchers and consultants can put together an effective survey instrument. But even then, small issues can creep into the questionnaire that can compromise quality, introduce bias or result in misleading results. While many of the common mistakes listed here may seem obvious, it is always good practice to review a questionnaire with these potential issues in mind.

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Posted by dataSpring Editors / Jan 30, 2018

Understanding Questionnaire Design in Japan

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Although the fundamentals of questionnaire design are fairly universal, taking into consideration key differences in the Japanese market will help ensure you get maximum value and insight from your study.

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Posted by dataSpring Editors / Oct 03, 2017

6 Common Misconceptions on Running Surveys in Asia

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Help ensure the success of your Asian market research study by learning how to avoid common traps that can affect data quality and study timing.

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Posted by dataSpring Editors / May 31, 2017

Understanding Survey Response Rates

Understanding Survey Response Rates

Monitor response rates to ensure your sample is representative and that you are collecting quality responses.

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Posted by Nichole Ballesteros / Feb 16, 2017

5 Survey Logic Tactics to Boost Response Rates

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With the increasing use of mobile devices, attention is more difficult to retain than ever. In 2015, the average attention span of humans was reported to be 8.25 seconds- shorter than a goldfish’s! Because of this, researchers need to condense complex questionnaires and cope with increasing drop-out rates in online surveys.

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